B05 – Conduct a focused communication
This management activity belongs to the Monthly Initiation group. The activities in this group revise the plans and decide whether it’s a good idea to continue the program.
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What
Send a message to the relevant stakeholders and tell them about the expected achievements in the upcoming month and the risks involved. It’s important to let everyone know their role in the overall achievements of the program.
Why
The main goal is to make sure that people involved in the program remain aligned with the overall goals and do not limit their contributions to isolated specialist activities.
Who
The program manager is responsible for this focused communication.
How
Email is a suitable option for this focused communication. Keep the message short and clear to increase its effectiveness. Make sure you include a description of the target Scenario’s solutions that will be active in the upcoming month.
The relevant stakeholders for this focused communication are the solution ideation team, the sponsors and managers of projects underneath the program, and key external stakeholders.